One of the most popular and common misconceptions in the mind of almost all marketers is that most customers don’t like to receive promotional emails. If you ask a few people, this thing may look correct but if you do research on a large group of people, the results will be quite different. Research shows that most people don’t have any issue in receiving promotional emails from their visited brands. The results also concluded that more than 60% of customers only sign up to a brand’s mailing address so that they can receive promotional emails in the future. This is because they want to get notified every time their brand comes up with some new products and services. This is common thinking that if you like products of a brand, you will never want to miss their new collection. Sign Up for your business updates and to get notifications about all your new arrivals clearly...

In the digital marketing world, you often find the expression "Content is King". An effective content strategy will get you more customers at low or no cost at all. Above all, you can get your customers to return more often. A successful E-Commerce website has the responsibility to guide its customers and provide them with useful information from minor to major aspects of the business such as common tips to making purchases. Do keep this fact in mind that creating content without a proper strategy is of no use, it will only be considered as a bunch of words and images. Creating an effective content strategy is good for the overall growth of the business. It improves your SEO (Search Engine Optimization) and increases your chances of success. Once you get to know about specific keywords and their right usage, you will be able to create much better content while attracting your targeted potential customers. Webmasters...